Visible Changes, Inc. : Business Background Essay, Research Paper
VISIBLE CHANGES
HISTORY
In October 1977, John and Maryanne McCormack opened the first Visible Changes salon in Greenspoint Mall in Houston, Texas. Their dream was to start a revolution in the hairdressing industry by building a company that provided high-quality service from well-trained stylists, allowing all staff members to become successful. Maryanne developed a haircutting system that ensured quality haircuts while John worked on the business plan that would make Visible Changes a success.
John and Maryanne believed strongly in their dream. However, the banks and mall-owners did not. Hairdressing was not considered a legitimate profession since stylists quit frequently and salons were low-volume. Only one banker out of the 300 had the faith that John would meet his ambitious sales projections and consequently gave him the loan to start the business. Maryanne fared no better in finding qualified stylists, sifting through over 300 applicants before hiring the first six Visible Changes hairdressers. Their persistence is typical of the spirit at Visible Changes.
To perfect the haircutting system, Visible Changes’ new stylists did free haircuts for the first six weeks to make sure clients received great haircuts. The original haircutting staff worked 12-hour days and received minimum wage. They sacrificed because they believed in John and Maryanne and knew that Visible Changes would help them share the success and the rewards. The first salon was a huge success, and today Visible Changes has salons located in all the major malls in Houston. We also have salons in Austin, San Antonio and Dallas.
In 1980, the company invested in a computerized register, and in 1981, Visible Changes became one of the first companies to fully computerize all areas of the business. We believe that it is not only important to be progressive in our haircutting and styling, but also in our business practices. Visible Changes was recognized in 1982 by Intercoiffure, an organization that extends its memberships to only the finest hair designers in the world. In 1991, the full Intercoiffure membership elected Maryanne McCormack to the Board of Directors.
Today, each Visible Changes salon averages over $2,000,000 in annual sales. Our 16 locations employ over 700 staff members. Our Artistic Team has had their work featured in Passion and Styles and Stylists magazines. Our salons attract over a hundred thousand clients each month. We update our salons’ equipment and appearance frequently to be an industry leader. Our stylists attend continuing education in all areas of hairstyling and fashion in order to give our clients the latest looks. We also offer many benefits not usually found in our industry such as Profit Sharing, Medical Insurance, and Bonuses.
Visible Changes owes our success to the dedication of our clients and our staff members. We commit to provide the best stylists in Texas, so Texans can have the best styles.
CAREERS
If you are hard-working, goal-oriented, and really like people, then a great career could be waiting for you at Visible Changes. What makes us different from other salons. It’s simple. We offer big company benefits, with a small company attitude.
Our salons are like families. And we have one goal in common – to be the best!
If you’re interested in changing your life, check out Visible and management. Call 713-984-8800 for the location nearest you. Or, send us your resume under the CONTACT US section of this site. Thanks for visiting, and we hope to hear from you soon!
Stylist Training
We offer the best training in the industry. From Basic to Advanced, our Training Staff is there to help you find success. There’s no need to go out and get your own training; we bring it to you. Our Artistic Team, in collaboration with top stylists from around the world, provides you with the techniques and haircuts that your clients want. All our stylists go through the Basic Training Program in Visible Changes’ cutting method. This program is self-paced and usually takes three to six months to complete. After that, we provide Developmental, Intermediate, and Advanced classes to update your training. Training is also available in coloring and perming hair, and we offer you the choice to specialize in either cutting or chemical work, or to do both.
Insurance
We offer group insurance to those who qualify, along with dental, life, disability, and malpractice insurance.
Salary and Commission
We guarantee you $7.00 an hour once you’re on the cutting floor. But, our commission scale is designed to let you make much more. Our average stylist is making about $30,000 annually after three years on the floor, and we have some stylists earning in excess of $100,000! Special Clubs are set up to earn commission raises throughout your career.
Bonuses
Every stylist, receptionist, and manager earns a year-end bonus based on performance and production. Year-end bonuses can range from $500 to $10,000. Stylists are also eligible for Retail Bonuses based on product sales (from $200 to $12,000) and Super Bonuses based on total sales production (from $500 to $30,000).
Company Trips
Goals are set up to earn trips to exciting locales. Places like Lake Tahoe,
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