Corporate Social Responsibility Essay Research Paper Corporate

Corporate Social Responsibility Essay, Research Paper

Corporate Social Responsibility

CORPORATE SOCIAL RESPONSIBILITY By Lori S. Mohr-Corrigan, For The Paper Store

- . October 1999 VISIT www.paperwriters.com/aftersale.htm — for more

information on using this paper properly! Because society is fundamentally based

upon performance and profit, it is not unusual to find that it is necessary to

impart a sense of corporate social responsibility with regard to contemporary

commerce. The ethical approaches of purpose, principle and consequence are

integral components of business social performance; itemizing these

contributions finds one incorporating the interests of ethics and morality

within the corporate structure, essential concepts that are often absent from a

managerial standpoint. Chapters two and three of Beauchamp and Bowie’s Ethical

Theory And Business address the very issues of corporate social responsibility

that should rightly exist within every company’s infrastructure; however, the

authors’ enlightening contentions enable the reader to realize that social

integrity is not something that is often at the forefront of modern day business

dealings. Ethics, business and society must work in tandem or there is no

purpose for any of its existence. Unethical practices are what harbor ill will

and create a climate of contempt and distrust, which is no way to run a

business, be it personal or otherwise. ".It is a necessary and critical

ingredient in the successful enterprise" (Ruin, 1997, p. PG). Beauchamp et

al (1996) clearly imply that establishing such ethical fortitude is not a

difficult objective if one maintains a moral and conscientious outlook. Ethical

concerns run rampant among various entities, posing questions along the way as

to whether a particular practice is deemed morally acceptable. "Ethics

sometimes get in the way of resolving questions like: What is the ethical

concern. Am I being true to myself. Why is this bothering me. Is it my problem.

What do others think. Who else matters." (Ruin, 1997, p. PG). According to

the book’s article on this matter, establishing proper ethical guidelines — and

therefore appropriate corporate social responsibility — must come from a

management perspective, which is the primary location where policy is derived.

Utilizing the insightful perspectives of Beauchamp et al (1996), which include

purpose, principle and consequence, there exist myriad ethical considerations in

the daily world of business, with each one presenting yet another moral dilemma:

Should the decision be made for company or personal gain. How many will reap the

benefit of individualized attention at the expense of all others. Is there a

time when an individual’s interests supercede those of the masses. These are

ethical questions posed each and everyday throughout the global business and

social worlds; whether or not the right answers are acted upon is another matter

entirely. "Ethical problems of personal and public decision making are not

new. The need to undertake ethical reflection is part–indeed a central part–of

what it means to be human" (Mitcham, 1996, p. 314). Ethical decision-making

goes hand in hand with sound business judgment, yet this is not a concept always

followed. The very purpose behind ethical behavior has some people stumped as to

its true intention; while some believe it instills the foundation of good

business, others contend that it brings out nothing more than "an

absolutist, rigid set of constraints that violate one’s sense of independent

judgment" (Ruin, 1997, p. PG). In truth, ethics represent moral

perspective, which, while having a universal theme, is still quite

interpretational. In spite of the fact that each person reserves his or her own

value determination with respect to ethical behavior — which stands for

"the character and values that determine the identity and goodness of an

individual or group" (Ruin, 1997, p. PG) — there still remains a

significant void between what some consider to be morally acceptable and what

others believe to be otherwise. "We all have built-in ethical responses. We

identify certain actions as wrong, others as morally praiseworthy. The values of

honesty, promise- keeping, truth-telling, benevolence and justice, endure

because they are essential to the social fabric of human existence. Without

certain fundamental principles of fair dealing and mutual respect, business

would be impossible" (Ruin, 1997, p. PG). Establishing and maintaining

corporate ethics is indeed principle to continued success, both on a personal

and professional level. Beauchamp et al (1996) provide reminders that constant

nurturing of moral judgment and a specific code of ethics is in order as a means

by which to perpetuate the positive image necessary to uphold such policy.

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