Business Plan Essay Research Paper Nicholas BelcherBusiness

Business Plan Essay, Research Paper

Nicholas Belcher

Business Plan

11/26/01

Business Plan for Progressive Consulting

1. 0 Executive Summary

Progressive Consulting will be formed as a consulting company specializing in

marketing of high technology products in international markets. Its founders

are former marketers of consulting services, personal computers, and market

research, all in international markets. They are founding Progressive

Consulting to formalize the consulting services they offer.

1. 2 Mission

Progressive Consulting offers high-tech manufacturers a reliable, high

quality alternative to in-house resources for business development, market

development, and channel development on an international scale. A true

alternative to in house resources offers a very high level of practical

experience; know how, contacts, and confidentiality. Clients must know that

working with Progressive Consulting is a more professional, less risky way to

develop new areas even than working completely in house with their own

people. Progressive Consulting must also be able to maintain financial

balance, charging a high value for its services, and delivering an even

higher value to its clients. Initial focus will be development in the

European and Latin American markets, or for European clients in the United

States market.

1. 3 Keys to Success

.Excellence in fulfilling the promise completely confidential, reliable,

trustworthy expertise and information.

.Developing visibility to generate new business leads.

.Leveraging from a single pool of expertise into multiple revenue generation

opportunities: retainer consulting, project consulting, market research, and

market research published reports.

2. 0 Company Summary

Progressive Consulting is a new company providing high-level expertise in

international high-tech business development, channel development,

distribution strategies, and marketing of high tech products. It will focus

initially on providing two kinds of international triangles:

.Providing United States clients with development for European and Latin

American markets.

.Providing European clients with development for the United States and Latin

American markets.

As it grows it will take on people and consulting work in related markets,

such as the rest of Latin America, and the Far East, and similar markets. As

it grows it will look for additional leverage by taking brokerage positions

and representation positions to create percentage holdings in product

results.

2. 1 Company Ownership

Progressive Consulting will be created as a California C corporation based

in Los Angeles County, owned by its principal investors and principal

operators. As of this writing it has not been chartered yet and is still

considering alternatives of legal formation.

2. 2 Startup Summary

Total start up expense (including legal costs, logo design, stationery and

related expenses) come to $73,000. Start up assets required include $3,000 in

short term assets (office furniture, etc.) and $1,000,000 in initial cash to

handle the first few months of consulting operations as sales and accounts

receivable play through the cash flow. The details are included in the table.

Start-up Plan

____________________________

Start-up Expenses

Legal $1,000

Stationery etc. $3,000 Brochures $5,000

Consultants $5,000

Insurance $350

Expensed equipment $3,000

Other $1,000

_______________________________

Total Start-up Expense $18,350

Start-up Assets Needed

Cash requirements $25,000

Start-up inventory $0

Other Short-term Assets $7,000

Total Short-term Assets $32,000

_______________________________

Total Assets $32,000

Total Startup Requirements: $50,350

Left to finance: $0

Start-up Funding Plan

Investment

Investor 1 $20,000

Investor 2 $20,000

Other $10,000

Total investment $50,000

Short-term borrowing

Unpaid expenses $5,000

Short-term loans $0

Interest-free short-term loans $0

Subtotal Short-term Borrowing $5,000

Long-term Borrowing $0

Total Borrowing $5,000

Loss at start-up ($23,000)

Total Equity $27,000

Total Debt and Equity $32,000

2. 3 Company Services

Progressive offers expertise in channel distribution, channel development,

and market development, sold and packaged in various ways that allow clients

to choose their preferred relationship: these include retainer consulting

relationships, project based consulting, relationship and alliance

brokering, sales representation and market representation, project-based

market research, published market research, and information forum events.