Campaign Finance Essay, Research Paper
Campaign finance reform has already become an issue for debate in this election
year’s primaries. This matter does not hold a large amount of interest for the
average American, it is not an issue that is going to sway a large amount of
voters. The book examines all facets of campaign finance including sources of
contributions and finance reform. The book then takes a close, hard look at the
1980 presidential election and the 1982 congressional races. The author
approaches the subject matter in a very thorough and systematic method. He makes
very insightful comments on the state of campaign finance in the early 1980’s
which are still relevant in this election year because this issue has been an
important facet of the primary debates. The book discusses the history of
campaign reform from its beginnings in the early 20th century. The book touches
on the theoretical aspects of election campaign finance, but is more a study of
hard data and facts, the history of campaign spending in a few different periods
and the actual evolution and cash explosion that now creates a truly national
spectacle. Alexander begins the book describing why such large amounts of
political campaign money is needed. "Since the Republic’s founding,
printing has been the most basic campaign expense." (Alexander, 5).
Alexander explains that printed reading materials including pamphlets, flyers,
mailings and placards represent a huge chunk of the cost of running for office.
The evolution of campaigning has drastically changed the landscape. Extensive
and intense media coverage has increased the need for a politician to be always
prepared for a direct examination by a journalist. Alexander notes that the
largest increase in campaign spending began in the 1950’s, with the introduction
of television and the advent of the commercial. Between the 1948 and the 1952
elections, enough Americans had bought television sets that the candidates in
the 1952 election began to invest in TV air time. Radio had become important in
the 1924 election, but this medium did not require the same large amounts of
cash that television did (Alexander, 10). Campaign finance reform has been an
issue that has been mumbled about and tossed around for almost a century,
however the movement did not have any significant backers until the 1960’s. The
first mention for reform was made by Theodore Roosevelt. His idea was to simply
disclose where and how candidates got there cash to run an election, and in
1907, corporations were banned from contributing, and full disclosure of funds
was enacted. Between his administration, all the way until 1961, and John F.
Kennedy, presidents had only gone on record advocating reform, while little else
changed. In that year, Kennedy established the bi-partisan Commission on
Campaign Costs. No reform came from this group, but in 1971 Congress passed the
Federal Election Campaign Act (FECA), this act would later be important in the
Watergate affair. The bill set limits on individual contributions and required
fuller disclosure of campaign finances. After Watergate, new pressures emerged
to clean up the practices of candidates running for political offices. In 1974,
Amendments to FECA introduced public financing for presidential elections which
would give matching funds to whatever total candidates could raise. It gave a
flat grant to parties and created further limitations on other expenditures.
These amendments also established the Federal Elections Committee (FEC), which
was formerly organized the next year. There were many questions surrounding
these new laws which were later answered by the Supreme Court which declared
some of the measures unconstitutional. The rule which has allowed George Bush
Jr. to go above spending limits in his primary campaign stems from this Supreme
Court opinion. The Court found that if a candidate accepted the matching public
funds they were to be offered, then they must abide by the new rules. The Court
came to this controversial conclusion after deciding that the giving of
political money was a form of free speech and should be protected under the
First Amendment. Further reforms in 1979 changed the content of some of these
laws, including limits and disclosure, but the spirit is similar to the original
set of statutes. After understanding and detailing the huge need for cash to run
an election, and the plethora of rules that go along with a campaign, one is now
ready to begin fund raising. There are two major groups of sources which the
author deals with; Individuals and groups. Both groups and individuals are
limited in what they are allowed to give. This is an issue which has become very
important in this year’s election. George Bush Jr. was able to gather a large
amount of monies from individuals, all shelling out their allowed $1000 dol
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